Data Enhancement

There can be much more to your data than meets the eye.  A few key pieces of information can unlock the potential for additional and extremely valuable data points.  RRDB L!VE specializes in enhancing contact records.  Everything from filling in the blanks and replacing incorrect values, to appending premium demographics and other marketing codes.  Using all of this information, RRDB L!VE will then Score & Profile your data so you can target like never before.

Configure Contact Enhancement to automatically process your incoming data feeds or use our API from your internal system

Contact Enhancement service will append the following by default (if available):

• DOB (Month + Year)
• DOD (Date of Death)
• Gender
• Missing city, state or zip

Contact Enhancement + Append service will add contact information if it is missing or invalid, which includes the following (if available):

• First, Middle & Last Name
• Email Address
• Phone Number
• Postal Address

Contact Enhancement and Contact Enhancement + Append services have the option to add premium demographics, which include the following (if available): 

• Children Age Range
• Education
• Household Size
• Political Party
• Presence Of Senior
• Credit Card User
• Ethnic Code
• Ethnic Group
• Household Income
• Marital Status
• Length of Residence
• Presence of Children
• Occupation
• Homeowner or Renter